Cullen Johnson, the first “J” in 4J Prosperity (the others being his wife Melissa and daughters Kennady and Kate), could easily be called a cow man. Cullen has been around cattle all his life, having grown up on a farm outside of Granbury, Texas. When Cullen started raising his own cattle, he had one goal in mind…he wanted to raise what he calls “happy cows.” When his friend Seth Fortenberry, a local organic farmer, contacted him with an idea, he jumped at it. After Seth harvested an organic crop, Cullen would move his cattle to that field to glean the field and control vegetation. No one was really doing that, but the two were excited to discover what effect being pasture raised and grain fed would have on the cattle. Just as they had predicted, the health of the cattle improved, and the free-range, grain- and grass-fed cattle seemed to really enjoy their lifestyle.
4J’s cattle are happy for many reasons: they aren’t confined; they are on a strict health protocol which includes an organic mineral program (like a human taking vitamins for improved health and well-being); and they live in a low pressure, low stress environment. They have access to shade and clean, fresh water. They are outside in the sun and loving life!
All of 4J’s cattle prosper from this lifestyle. They are antibiotic and hormone free with no pesticide residue in their diet. When the cattle prosper, people prosper. 4J Prosperity is producing a superior product for their customers. Organic, grain-fed beef is almost unheard of in our current marketplace.
Another key to achieving this goal of happy cows is the inclusion of All Hale Meats. They are the beef harvester that 4J specifically chose because of their vision for the humane treatment of the cattle. They provide a minimal stress environment in which they harvest the beef. Their cleanliness and tidiness are second to none. They are a certified humane facility with a TDA inspector on staff. They take pride in going above and beyond all state regulations.
4J Prosperity always keeps Cullen’s goal of “happy cows” at the top of their priority list so that they can provide a superior beef product for their customers. Give 4J Prosperity beef a try. We think you’ll notice the difference!